Opened in 1972, Madame Tussauds Amsterdam was the second European Madame Tussauds to open. Inside you will find the typical mixture of wax figurines including world personalities, historical figures, Dutch painters, and Royals. It’s a bit cheesy, but kids usually love it.
Buy your tickets online for a discount (and access to the fast track queue) or go after 3pm for a similar discount. There are also combination tickets that can be bought allowing you to combine Madame Tussauds with the Amsterdam Dungeon and/or a canal cruise. If you were planning to do any combination of three, it can be worth looking at further.
One side note, while there are plenty of international “personalities” inside, there are also quite a few that are targeted for Dutch visitors. Either walk past them or google them on your phone for more information.